easyAd Group AG decides on ADITION adserving 4.0
Düsseldorf, 14 October 2009. ADITION technologies AG continues to expand its international business segment with the acquisition of a new client. Effective immediately, the new premium ad-serving solutions of ADITION adserving 4.0 will also be employed at the Swiss easyAd Group AG.
The easyAd Group AG is an internationally active online advertising marketing company with a self-booking platform for website operators, advertisers and marketing networks. Its target groups are companies of all sizes that want to advertise online. The company, with its headquarters in Chur, Switzerland, currently has five subsidiaries in three European countries, Russia and the USA.
In addition to product reasons such as the modular interface of the new ADITION 4.0 that allows a simple, quick and economical linking of external modules such as self-booking platforms and CRM systems, other decisive factors in the easyAd Group’s switch to ADITION were the large degree of flexibility and the high level of service provided by the Dusseldorf ad-serving experts.
“The key factors in our decision to switch from ADTECH to ADITION were a stable API, as offered by ADITION, and the excellent customer service, as well as a high degree of reliability and trust in the management of ADITION,” according to Michael Stusch, CEO of the easyAd Group AG. Now we can continue to globally expand our self-booking platform www.easyad.info, which was launched a few months ago in the four languages of English, German, Spanish and Russian,” Stusch further explained.
“I am very pleased that we could convince the easyAd Group as an internationally oriented online marketing specialist of ADITION’s technological and product-performance power. With our new partner, we once again strengthen our efforts to expand globally,“ Jörg Klekamp welcomed the latest member of the ADITION client portfolio.